LATEST FROM MY BLOG

January 10, 2020

How Customer Acquisition is Like Creating a Movie

Lights! Camera! Entrepreneurship? Every entrepreneur has their own style and techniques to bring in customers. Your personality and natural salesmanship are key factors in creating your customer acquisition strategy. That said, by themselves, those aren’t enough. If you think of customer acquisition like it’s a movie, your personality is the […]
July 25, 2019

Interrupting the Search: How Immediate Follow Up Increases Sales

If we take the time to listen to customers, we learn that they are telling us the same things over and over again. They don’t like pushy salespeople. They want someone to understand their needs. They want clearly communicated, relevant information. And they want a timely response. So, let’s interrupt the […]
July 25, 2019

9 Ways to Improve Your Sales Strategy and Close More Deals

It is the moment of truth for every salesperson. The lead you’ve been chasing for four weeks, through 20 emails, and 8 phone calls finally makes a decision: they aren’t going to buy. You worked your best sales magic and the sale still fell through. Can you pinpoint how to […]